Social media is the talk in nearly every business marketing and new product discussion. And wider than that.
Deloitte has produced their latest Technology Trends, for 2014…their theme is Inspiring Disruption.
The report has an interesting section on Social Activation, a part of which which we're bringing you here.
"Where do you start?
Authors:
Dave Hanley, principal, Deloitte Consulting LLP
Dave Hanley is one of the leaders of Deloitte Digital’s social offering. In his career as a Web marketer, he has specialised in creating and marketing viral social applications. Hanley joined Deloitte Digital in October 2013 with the acquisition of Banyan Branch, a leading social media agency which he co-founded.
Alicia Hatch, principal, Deloitte Consulting LLP
Alicia Hatch is one of the leaders of Deloitte Digital’s social offering. She joined Deloitte Digital in October 2013 with the acquisition of Banyan Branch, a leading social media agency where she led new business for the firm.
