Digital marketing and activation

Digital marketing and activation Here's a great thought-provoker from Rebecca Hopkins.   Rebecca Hopkins is Managing Director of ENS Ltd, a London-based sports agency tasked with promoting and protecting brands in sport. They specialise in sports PR, crisis management and online public relations.   With its ever-growing influence in major sports events,(continue)

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Glasgow 2014 – marvellous exuberance

If only all the world's large sporting events were as exuberent In a week or two that has had such terrible world news, how marvellous to see the easy-going, it seems, opening ceremony of the Commonwealth Games in Glasgow along with the continuing spectacular Tour de France. Glasgow's opening was(continue)

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London 2012 Olympic cauldron design dispute

  The following excellent articles were published by The Guardian newspaper. We believe the subject covered and the considered implications are very important for those involved in the major events and indeed in all events and creative businesses. The two articles are reproduced in full with authorship and credits shown.(continue)

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