Monthly Archives: September 2013
Success means engagement that is more than technology
I’m a lucky ‘so ‘n’ so’. I have a black toy poodle, Chloe, with slight brown beard…she is so friendly and engaging and when I walk her, wearing a bright pink harness, she draws comments all the time. More than that, it gets me talking to range of people I’d(continue)
Tokyo wins the 2020 Olympic Games

Well, maybe it’s all been said. The logic for the IOC revolved around risk aversion and …money. The upshot is that Japan’s solid economy, position in and gateway access to Asia, Tokyo’s well-planned compact city bid and their strong sponsorship base proved to be winning elements of the sometimes nebulous(continue)
Australia & New Zealand sponsorship data analysis report

Australia & New Zealand sponsorship data analysis report IMR Publications has published an in-depth analysis of the sports sponsorship market in Australia and New Zealand to date. It lists 1,662 deals with either reported values or estimates to provide the reader with a clear picture of who sponsors which sport(continue)
Rio Olympics need a major reboot
The tremors worsen; is a ‘quake possible? even liquefaction? The Rio games are less than three years away. The IOC has taken a publicly soft course with the Rio organisers and the three participating aka host governments – and even now that frustrations and concerns have bubbled over, partly occasioned(continue)