A new ball for Brazil

A new ball for Brazil Part 6 of the story of Brazil The Brazuca, the new Adidas developed ball, involves a new structural innovation. It has a unique symmetry of six identical panels alongside a different surface structure that will provide improved grip, touch, stability and aerodynamics on the pitch.(continue)

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Brazil – Will exuberance win through?

Will exuberance win through? Part 2 of the story of Brazil My friend and colleague Chris Brown is an international marketing and communications specialist, a Brit now living in Brazil, writes about the shift from excitement and optimism in Brazil to a more dour view and of what might almost(continue)

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It’s World Cup time

It’s World Cup time Part 1 of the story of Brazil So, here we are, just a few days from the start to the 2014 World Cup in Brazil. Heady times, especially in Brazil and in world football circles. The view is being somewhat obscured by the re-emergence, with vengeance,(continue)

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